The Smirnoff Black Renaissance

[ Advertorial ] The Smirnoff Experience Party - Review - By Caroline Rowe, Sep 13, 06


Aroma Jockey - ODO7 at Wynn Win - all pictures here

I'm not entirely sure what you were thinking if you missed the Renaissance event at Wynn Win thrown to mark the launch of Smirnoff Black this weekend, but you should feel pretty bad about yourself - but then I guess you already do. The all-star line-up of Dave Seaman, the world's only Aroma Jockey, and a whole host of other contributors was everything you'd expect from Smirnoff, who held their first Smirnoff Experience in mainland China back in Dec 2005. That series culminated in a legendary double bill with Paul Van Dyk and Nick Warren which I kicked myself for weeks because I missed, longingly watching the searchlights emanating from the Pudong Exhibition Hall from over the wrong side of the river. I was pretty determined not to make the mistake again. In 2006 the Smirnoff Experience calendar has been pretty hot too. There were parties in Ibiza, Miami Beach, Goa, and, of course, Shanghai. This weekend's event really stepped it up a notch using what is perhaps the hottest venue in Shanghai right now, the
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