Sina Weibo has more than 300 million users and more than 5000 companies use the microblogging site to promote their services and reach customers. Want to know how to do the same? Then get down to this morning seminar about tapping the potential of Weibo. Starts at 8:30am and runs till midday. Includes presentations on: "Attracting Fans: Is Your Company a Pop Star?" and "Creating Robust Content for Sina Weibo," followed by a panel discussion. This is in Chinese, so it's one for the bilinguals out there. 300rmb in advance or 400rmb on the door. RSVP to nicole.capsopoulos@cebexgroup.com

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