O'Mills started as the retail bakery for a sourdough-obsessed baker and has evolved into this kind of wholesome, healthy, super wanghong brand. On weekends, the original location on Yongjia Lu is a non-stop parade of selfie-takers falling out of the windows; that's what success looks like in Shanghai. So they opened a second location in a prime ground-floor location of Jing'an Kerry Center for their avocado toast, kale chips, and "green giant" flaxseed vegan burger. Expect to spend about 100rmb. 11.30am-3pm.