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Published 2023-01-19 09:00 2023-01-19 09:00:00 2023-02-19 09:00:00
Strategic Planner
  • Fulltime in Shanghai | Office
  • Salary: Unknown
  • Candidate Location: Only applicants currently in Shanghai

Job Description

As Strategic Planner, you will develop and direct the strategic and long-range goals of the Agency including proposals to enter new markets and to expand existing market presence.


  • Acts as a catalyst to the creative team in seeking out new ways to add value to the brand and in identifying future opportunities;
  • Develops, manages, and analyzes research projects;
  • Forges strong relationships with high-level clients, key industry bodies, peers and so forth;
  • Leads the team in developing innovative ideas, approaches and final work / service product;
  • Provides the creative team with a clearly defined brief that contains concise information about the product, target audience and strategy; so that the creative team can develop big creative ideas for Clients;
  • Takes on overall responsibility for understanding market analysis and trends, consumer issues and insights, writing briefs and conducting briefings on multiple brands;

Organizational Business Planning

  • Collaborates with the Agency’s senior leadership team and Clients to develop long-range, strategic goals as required;
  • Collaborates with internal stakeholders to produce business plans that are profitable, and regularly evaluate these plans;
  • Identifies and reviews pricing and market trends; analyzes and applies this information in development of strategies for individual markets or product and services;
  • Monitors the business climate, trends in technology and development, government regulations or new policies in relation to our line of work, as well as those of our Clients;
  • Thought Leadership;

Supervisory role

  • Acts as the liaison with clients and key stakeholders at a senior level on a day-to-day basis, promoting the expansion of business when appropriate;
  • Ensures the timely development and execution of plans, campaigns, and projects to assure earnings, growth, and profit goals are achieved;
  • Executes duties and assignments as directed in compliance with corporate guidelines and objectives;
  • Keeps Agency leadership informed of the progress of planning process and share insights, produce reports as required;
  • Maintain awareness and control situations which may lead to the risk of write-offs;
  • Maintain open and complete communications as required;
  • Uses the required skills to market ideas to clients, and the Agency, creatively and strategically;


  • Fun and creative working environment
  • The opportunity to learn new things, and work on projects that inspire you
  • A fabulous team who love what they do, and has a great sense of humor.


kills required

  • A background in advertising, design, branding or marketing
  • Is legally authorized to work in Shanghai (Holds a valid work permit, or is a Chinese Native)
  • High proficiency in English – written and spoken
  • Mandarin Chinese fluency – written and spoken
  • Minimum Bachelor’s Degree from a reputable university
  • 7+ years relevant industry experience ideally from a larger international Agency

Desired skills

  • A problem-solving mentality with the flexibility required to thrive in a boutique Agency that is fast-growing
  • The ability to plan and strategize at a senior level
  • A persuasive and confident approach to creative projects
  • Excellent written and oral communication skills
  • Effective team management capabilities
  • A keen attention to detail and budgetary restraints
  • Full awareness of creative processes and techniques – including digital platforms

Application Instructions

The Orangeblowfish will not sponsor applicants for work visas for this position. Candidates must be legally authorized to work in China. This position does not qualify for relocation assistance.

The Orangeblowfish

The Orangeblowfish is a multi-disciplinary creative agency with a presence in Shanghai, Guangzhou and Hong Kong. We specialize in branding, graphic design, wall art and digital communications. We leverage art to amplify a brand story, and are constantly testing the boundaries to deliver what others think is impossible. We work with start-ups and leading global brands such as Google, Alipay, Costa Coffee, Dunkin Donuts, Mindshare, Nike, Liquid Laundry, Boxing Cat Brewery, UP Shanghai, Yum China, Element Fresh, YSL, Shu Umeura and more. Our creative process allows us to fully understand a brand's manifesto, where we live and breathe the brand. And ultimately, deliver an experience that makes the brand top of mind, and memorable.

Office Address:

Room 208, Lane 210 of Taikang Road, Huangpu District Shanghai, PRC


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