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Published 2022-06-08 11:00 2022-06-08 11:00:00 2022-07-08 11:00:00
Marketing Manager
  • Fulltime in Shanghai | Office
  • Salary: 20,000 - 30,000¥
  • Candidate Location: Only applicants currently in Shanghai

Job Description

SideChef is looking for a Marketing Manager to join our growing marketing team. This person would be responsible for managing strategic brand alliances and also have a focus on conversion rate optimization and user acquisition. If you would like to develop your marketing career and join a fun and dynamic team, apply today!

  • Leading brand marketing, PR, social media and email marketing strategy to increase brand awareness and user growth goals.
  • Project manage initiatives with strategic brand partners and ability to build long term relationships
  • Create, execute, and manage marketing programs and campaigns
  • Define and manage the brand communication strategy using a variety of media
  • Work cross-functionally with the Product and Engineering team to drive website a/b tests from hypothesis to execution by managing them through copywriting, and design
  • Dive into the numbers and come up with new hypotheses to test in real life
  • Be a champion for our customers and ensure everything we do is tied back to delivering the best customer experience


  • 4+ years of working experience in consumer facing brand marketing, social media, email marketing and PR.
  • Excellent written and verbal communication skills
  • Bachelor's degree in business administration, marketing, communications, or a related field
  • Strategic thinker able to identify long-term opportunities and trends
  • Proven ability to work cross-functionally
  • Must have strong organizational and project management skills, as well as attention to detail
  • A firm grasp on various marketing platforms and channels, and best practices, including social, digital, and email marketing
  • Must be a self-starter and able to independently move projects forward, prioritize tasks, and meet deadlines
  • Business proficient in English; business proficient in Mandarin is an advantage


SideChef is an all-in-one home cooking platform that provides over 12,000 free interactive smart recipes with dynamic recipe guidance featuring hands-free voice commands, step-by-step photos, how-to videos, and built-in timers. SideChef offers in-app meal planning, grocery delivery, and smart kitchen connectivity. Founded by CEO Kevin Yu in 2014, the company pioneers the next generation in cooking practices. The SideChef app has won numerous awards in the food and tech industries—including Google ‘Best Apps of 2017'. The app has inspired the creation of over 2.5 million meals/cooking sessions in home kitchens around the world. At SideChef, we strongly believe that cooking is an integral part of life. We know that cooking isn’t about the prettiest dish; instead, it’s about what cooking does - bring people together. Through a seamless design and strong user experience, we allow our community to reach their maximum cooking potential. Our core beliefs are manifested in our employees, which are to think globally, empower others, and to lead by design. We are dedicated to bringing the SideChef experience to the world, one casserole dish at a time.

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