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Published 2022-01-11 12:00 2022-01-11 12:00:00 2022-02-11 12:00:00
Marketing Analyst(Russian speaking)
  • Fulltime in Shanghai | Office
  • Salary: Unknown
  • Candidate Location: Only applicants currently in Shanghai

Job Description

KRAKATAU is looking for a Marketing Analyst who'll research and identify ways to build their brand and acquire new clients.

Marketing Analyst responsibilities include tracking advertising costs, researching consumer behavior, and exploring market trends and opportunities. To be successful in this role, you should have experience with different online campaigns and be comfortable with processing and analyzing marketing data.

Ultimately, you will help ensure they spend their marketing budget efficiently and  target their audience through successful campaigns.

Further responsibilities will be to:

  • Analyze sales funnels and customer intent
  • Measure ROI of online and offline advertising campaigns
  • Report on marketing KPIs like leads, conversion rates, website traffic and social media engagement
  • Track email campaign metrics (delivery, open, click-through rates)
  • Monitor budget distribution and performance of paid ad campaigns
  • Conduct competitive research and analyze benchmarking data
  • Analyse website pages performance and consumer behavior on it
  • Recommend website and campaign optimizations
  • Work closely with sales and marketing teams to identify opportunities for new client acquisition

Requirements

  • Work experience as a Marketing Analyst or similar role
  • Expertise in Google Analytics
  • In-depth understanding of SEM campaign strategies and SEO practices
  • Experience with online campaigns
  • Good knowledge of MS Excel
  • Analytical abilities
  • BSc in Marketing or relevant field
  • Russian Speaking

KRAKATAU

Passion for technical streetwear, innovative design, and craftsmanship since 1999. Born out of the fiery pits of st petersburg, a techwear pioneer and design studio, KRAKATAU has grown into an international recognized brand within sophisticated technical streetwear. Today KRAKATAU is represented in more than 600 premium high street retail stores in more than 20 different countries. The fascination of science and technical innovation combined with a passion for clean design esthetics and functionality is the core identity of KRAKATAU.

Office Address:

Changle Road No. 801, Xuhui District, Shanghai 200031 China

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