2022 SmSh Mediakit
SmartShanghai.com has been Shanghai’s number one English-language online magazine and city guide for almost 20 years. Our irreverent writing, independent mindset, comprehensive venue and events listings, and specialized classifieds platforms attract over 140,000 unique users per month.

SmartShanghai caters to huge and diverse audience of uniquely discerning, Shanghai-saavy potential customers, from expats to locals, students to CEOs of international corporations.
OUR Stats
Due to current border restrictions and Covid prevent measures, our web traffic is currently down by about 50%. In respose to this market contraction, the prices on our advertizing packages and partnership offers have been reduced accordingly.
Visitors:
140K+
Per Month
OUR Stats
Due to current border restrictions and Covid prevent measures, our web traffic is currently down by about 50%. In respose to this market contraction, the prices on our advertizing packages and partnership offers have been reduced accordingly.
WEB
100K +
Users/month
MOBILE APP
25K +
MAO
WECHAT
70K +
Followers
INSTAGRAM
68K +
Followers
MINI PROGRAM
15K +
Users/month
FACEBOOK
10K +
Followers
AUDIENCE
AUDIENCE
By Audience
50%
EXPATS
45%
LOCALS
5%
VISITORS
By Gender
58%
Female
42%
Male
By Age
47%
25-35
35%
35-44
21%
45-54
AUDIENCE BY FEATURE
AUDIENCE BY FEATURE
22K+ /month
18K+ /month
13K+ /month
10K+ /month
9K+ /month
8K+ /month
5K+ /month
5K+ /month
4K+ /month
4K+ /month
We Reach More Readers
We are the most trafficked English-language online media in the world’s largest alpha-tiered city. Our website, apps and our WeChat account reach more English speakers living in and visiting Shanghai than any other English media platform focusing on the city.
We Reach Pre-Arrivals
Thanks to our useful content and listings, we are King when it comes to reaching people before they arrive in Shanghai. We attract this demographic through housing and jobs, and strong word-of-mouth before they even move to Shanghai.
FROM FAMILIES TO CEOS
With content ranging from street photography to education and business directories, we attract and engage a diverse range of foreign and english-speaking white collor local readers from young professionals to company directors and their families.
We don't fake numbers
We are an honest, no-bullshit company. All of our data is carefully monitored for maximum accuracy. With most banner ads that we offer, you are free to include your own tracking pixel from a third-party company to measure the views and clicks of your banner.
WE ARE TRUSTED
We’ve been a trusted source of vital Shanghai lifestyle information for over 18 years. We never spam, we don’t sell our content (or if occasionally we do, we are 100% transparent about it ) and we don’t oversell our advertisement spaces.
TRANSPARENT PRICING
All SmartShanghai advertisers pay the same rate. Our fixed, non-negotiable rates mean fair pricing and no unfair advantages, and our transparent discount policy applies directly to volume purchased. We don’t inflate our pricing to offer phony discounts.
We Reach More Readers
We are the most trafficked English-language online media in the world’s largest alpha-tiered city. Our website, apps and our WeChat account reach more English speakers living in and visiting Shanghai than any other English media platform focusing on the city.
We Reach Pre-Arrivals
Thanks to our useful content and listings, we are King when it comes to reaching people before they arrive in Shanghai. We attract this demographic through housing and jobs, and strong word-of-mouth before they even move to Shanghai.
FROM FAMILIES TO CEOS
With content ranging from street photography to education and business directories, we attract and engage a diverse range of foreign and english-speaking white collor local readers from young professionals to company directors and their families.
We don't fake numbers
We are an honest, no-bullshit company. All of our data is carefully monitored for maximum accuracy. With most banner ads that we offer, you are free to include your own tracking pixel from a third-party company to measure the views and clicks of your banner.
WE ARE TRUSTED
We’ve been a trusted source of vital Shanghai lifestyle information for over 18 years. We never spam, we don’t sell our content (or if occasionally we do, we are 100% transparent about it ) and we don’t oversell our advertisement spaces.
TRANSPARENT PRICING
All SmartShanghai advertisers pay the same rate. Our fixed, non-negotiable rates mean fair pricing and no unfair advantages, and our transparent discount policy applies directly to volume purchased. We don’t inflate our pricing to offer phony discounts.

OUR PRODUCTS

OUR CLIENTS

Education
Health
Hospitality
Services