I've tried a few times to get on the Beef & Liberty train when it comes to their burgers. My first time eating there was on a Monday, and it was BOGO night for burgers, but I was a little underwhelmed by my burger. It was fine...but not really memorable.
"Maybe it was an off-night", I thought to myself, so I tried again on a Monday a few months later, it was the same thing again.
"Well your problem is obviously that you're going on Monday nights, when they're slammed for those BOGO burgers" my friend said, in response to my griping about the underwhelming burger.
In an effort to address this possibility, I made a THIRD trip to Beef & Liberty on a recent weekday afternoon, when the restaurant was essentially empty and the kitchen would ostensibly be able to focus completely on my burger.
It was only then that I was able to conclude that my burger experience from the very first time had been thoroughly representative; Beef & Liberty burgers just don't taste very good. The main issue is that there's just no seasoning on the patty whatsoever. I don't care how high quality your meat is, or whether you've got the perfect blend of imported chuck, short rib and brisket or whatever...if you aren't putting adequate salt and pepper on your burger patty, then it's missing something. Sometimes a salty pickle or good bacon can replace the need for salt on the patty, but that wasn't happening here ether.
Aside from the lack of seasoning, there was also no sear on the outside of the burger, so no lovely maillard reaction savory goodness. It seemed like the burger hadn't been cooked on an adequately high-heat source to create a good sear, resulting in very little surface texture. It was just a poorly seasoned and poorly cooked burger patty - no way around it. Extremely disappointing for a 100 RMB burger.
The shoestring fries that accompanied the burger were completely unseasoned as well. What does Beef & Liberty have against salt?
So why the three stars, you may ask, and not lower?
Because after the second visit, I learned to hedge my bets, and so on this third trip we also ordered a pulled pork sandwich, and that was pretty delicious. Savory, juicy, slightly tangy with good crisp from the slaw on the side - exactly what a pulled pork sandwich should be. The side salad I ordered with it was also good. It seems the kitchen's disillusionment about appropriate seasoning levels only manifests itself in the burgers...
Besides this, the banoffee milkshake was a delicious indulgence, the fancy ketchup is tasty, the drinks were fine, and the terrace environment is really nice - quite the highlight. I would go back to enjoy these things, but not those overhyped burgers. There are many better options around town if you feel like spending that much money on a hamburger.
Lunch sets were slightly over 100 each.
SmartReviews is SmartShanghai’s crack squad of amateur reviewers, eating their way around the city and writing about it. They have been chosen from a large pool of applicants and given a set of strict guidelines to follow to make sure their reviews are honest, informed and fair to both potential customers and the restaurants themselves.