Tier 1 cities in China may be the wealthiest in the country, but consumers are increasingly driving consumption demand in lower-tier cities. Join ACYPI, China marketing specialists China Skinny and the Directors of Strategy from global wine makers and distributors Treasury Wine Estate and Chinese e-commerce company ECargo, as they share how they are driving their company's growth beyond Shanghai. The panel discussion will be moderated by ACYPI's Committee Member Toby Dickson, followed by Q&A with attendees. 80rmb pre-sale, 90rmb on the door.