• Manage official social media accounts and develop platform operation plans based on business goals, trends, and hot topics
• Plan and execute content aimed at increasing exposure, follower growth, and engagement
• Handle the full content workflow, including ideation, copywriting, design, video editing, publishing, and performance analysis
• Ensure content quality and tone align with brand identity and market needs
• Participate in online and offline events, capturing photos and videos and producing social media materials

• Bachelor’s degree or above; majors in Journalism, Communications, Advertising, Marketing, or related fields preferred
• Familiarity with social media platform operations, especially in children, education, IP, or content-related industries
• Experience creating high-performing social media content preferred
• Strong writing skills, creativity, and ability to independently plan and produce content
• Proficiency in video editing and graphic design tools, including creating videos, bilingual subtitles, posters, and long-form graphics
• Fluent English reading and writing skills
• Strong communication skills, teamwork spirit, and execution ability

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Please send your resume and portfolio to mandy.zhang@sesame.org and patty.yan@sesame.org