We are seeking a creative, highly motivated, and digitally savvy marketing professional to join Jiahui Health's International Marketing team. This role combines strategic content development, social media management, digital advertising, and creative production to support the growth of Jiahui's international patient services.

The successful candidate will strengthen Jiahui's global brand presence, increase engagement across international audiences, and drive qualified patient enquiries through compelling multilingual content and performance-driven digital marketing campaigns.

Working closely with physicians, clinical departments, external agencies and international partners, this position offers the opportunity to shape the international voice of one of China's leading healthcare providers.

Key Responsibilities

Digital Marketing & Social Media

• Develop and execute international social media strategies across major platforms.
• Plan, launch, and optimize paid digital advertising campaigns.
• Manage Jiahui’s English-language social media channels. 
• Build and maintain partnerships with English-language media in China.
• Analyze campaign performance and ROI to improve results.
• Explore new platforms and digital marketing opportunities.

Content Strategy & Storytelling

• Plan, write, edit, and publish compelling English-language content.
• Develop physician profiles, patient stories, and specialty content.
• Maintain editorial calendars.
• Ensure consistent international brand positioning.

Creative Production

• Lead production of videos, photography, interviews, and campaign assets.
• Coordinate internal teams and external agencies.
• Develop innovative content formats.

Website & Digital Channels

• Manage and optimize English-language website content.
• Support SEO and improve digital user experience.

Analytics & Performance

• Monitor KPIs including social media, website, advertising, and lead generation.
• Prepare performance reports and recommendations.

Professional Experience & Qualifications

• Bachelor's degree in Marketing, Communications, Journalism, Digital Media, or a related field.
• Native English speaker; Chinese language skills are highly desirable.
• 3–5 years of experience in digital marketing, social media management, content marketing, or brand communications.
• Experience managing paid social media campaigns (Meta Ads preferred).
• Excellent writing and editing skills.
• Experience planning and coordinating video and creative production.
• Strong understanding of international social media and digital marketing.
• Experience using analytics tools to optimize campaign performance.
• Healthcare or international marketing experience is highly desirable.
• Familiarity with AI-powered marketing and content tools is an advantage.

Personal Attributes

• Creative, commercially minded and highly organized.
• Excellent project management and communication skills.
• Analytical, data-driven and results-oriented.
• Strong intercultural skills and collaborative mindset.
• Able to manage multiple priorities independently.

-

Please make sure to send your CV and application directly to jihjobs@jiahui.com. Applications submitted through the website or sent to the SmSh inbox cannot be processed. Thank you for your understanding.