Description
- Manage the daily operation of NB Kids’ brand accounts, including content planning, production, publishing, and maintenance.
- Discover interesting stories and content from product development, brand activities, and daily operations, and turn brand ideas into relatable content for users through short video creation and editing.
- Communicate with pet influencers and content creators, including sample coordination, collaboration follow-ups, and content confirmation.
- Create graphic materials such as posters based on the brand’s visual style.
- Work with the team to maintain NOBE’s brand identity, ensuring consistent, authentic, and recognizable visual and content expression across different platforms.
Requirements
- Strong understanding of social media content trends, familiar with platforms such as Xiaohongshu (RED) and Douyin, and able to create content that resonates with young pet owners.
- Experience with Photoshop, Adobe Illustrator, or other design software; candidates with graphic design skills are preferred.
- Basic video shooting and editing skills, with the ability to capture and create engaging short-form content.
- Strong writing skills, able to clearly communicate product information while telling meaningful stories about the relationship between people and pets.
- Good aesthetic sense and understanding of visual presentation, layout, and branding.
- Strong communication skills, patience, and the ability to coordinate smoothly with influencers, creators, and clients.
- Passion for animals and an interest in pet food and pet lifestyle trends.
Application Instructions
Interested candidates can send their resume to mlk@mylittlekids.cn. Applicants are also welcome to include design portfolios, writing samples, social media accounts, or video projects to showcase their previous work and experience.