We are looking for a Creative Marketing & Content Operations Specialist to help grow and develop our exhibition IP through creative content, social media operations, and marketing campaigns. Based in Shanghai, you will play a key role in building brand awareness, engaging audiences, and bringing creative ideas to life.

Responsibilities:

• Manage social media platforms including WeChat Official Account, Weibo, and Xiaohongshu to increase brand exposure and audience engagement.
• Develop and strengthen the exhibition IP identity, and participate in the full process of merchandise development from concept creation to launch.
• Collaborate with KOLs and plan creative promotional campaigns to enhance brand visibility.
• Analyze marketing performance data and continuously optimize content and marketing strategies.

• Bachelor’s degree or above, preferably in Marketing, Advertising, Communications, or related fields.
• Strong understanding of social media operations, with experience in event planning or execution preferred.
• Detail-oriented, reliable, and strong communication skills.
• Creative mindset with a good sense of aesthetics and strong writing skills.
• Passionate about content creation, user engagement, and creative marketing.

• Competitive salary based on experience and capabilities.
• Annual bonus and project-based rewards.
• Annual health check-up.
• Two-day weekends with a healthy work-life balance.
• Regular team-building activities and creative events.

Please send your resume to doris@api-expo.com. If you are passionate about content, understand users, and enjoy creating engaging campaigns, we’d love to hear from you.