Description
- Manage daily copywriting and content expression across multiple platforms (Xiaohongshu, Douyin, Weibo, etc.)
- Participate in campaign ideation, developing core ideas, content frameworks, and key messaging
- Stay on top of trends, audience sentiment, and emerging content formats, translating them into brand-relevant ideas
- Collaborate with creative, design, and client teams to ensure consistency from concept to execution
- Support seasonal campaigns, long-term content planning, and ongoing creative optimization
Requirements
- Bachelor’s degree or above
- 1–3 years of experience in copywriting, social media, or creative-related roles
- Strong sense of social media trends and platform-native content logic
- Familiar with internet culture, trending topics, and viral content formats
- Strong curiosity and proactive content input habits
- Experience working on social campaigns preferred
- Experience with sports brands, lifestyle/fashion brands, or international brands is a plus
Benefits
- Hands-on experience working on international sports brand projects
- Opportunity to participate in impactful campaigns and branded content
- Development of multi-platform content and creative skills
- Collaborative environment with opportunities to co-create with clients
Application Instructions
Please send your resume to cherry@cohere-co.com with relevant experience, portfolio (if available), and a brief introduction. Shortlisted candidates will be contacted for further discussion.