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Culture Matters (Fumin Lu)

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Culture Matters (Fumin Lu)

Boutique Shops
Fashion
Shoes
Jing'an District
No images available

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180 Fumin Lu,
near Changle Lu
Jing'an District

富民路180号,
近长乐路

15 minutes from Jing'an Temple
Map location
131 2070 8864
Local & Intl Cards - Details
WeChat: Feiyue飞跃
Wifi -
Daily, 11am-9.30pm

Editors Description

Last updated: Jun 12, 2019
Also known as CM Feiyue, this chain of sneaker shops is the main retail outlet for the Shanghainese shoe brand that dates back to the 1920s. They've got a long history of being actually kind of all right shoes, a particular favorite among wushu practitioners. The 2,008 Taichi performers wore the classic white Feiyue shoes during the 2008 Beijing Olympics opening ceremony. Since 2005, they've also been produced by a (separate, technically legal but unaffiliated) French company (it's complicated), resulting in there being two kinds of Feiyue available in the world. Culture Matters/CM Feiyue sells the Chinese-made kind; thinner soles, more flexible canvas material, in the original black or white, high- or low-ankle versions, as well as some newer, slicker versions. Shoes go for as cheap as 98rmb, up to 500rmb-ish.
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