Event Pictures
Venue Pictures
Dieter Rams’ long-standing idea of “Less, but Better” takes center stage in this exhibition at Fosun Foundation, marking the legendary German industrial designer’s first major appearance in China. Known for shaping Braun’s visual language and influencing generations of designers—from Apple to MUJI—Rams’ work is presented here through sketches, photographs, design principles, and original products that span decades of his career. The focus isn’t on nostalgia or branding, but on how restraint, clarity, and usefulness can quietly shape everyday life. Added sections on sustainability and rarely seen materials give the show a reflective tone, inviting visitors to slow down and consider what good design is actually for.
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