Advertising via SmartShanghai’s official WeChat account and our Website and app gives you the chance to reach over 80,000 active Shanghai-based subscribers. We are a trusted WeChat subscription account that has never sent out advertisements without labeling them as such and we limit paid articles. This makes us unique amongst other high-profile English-language city guide accounts, and ensures that our account is as well-loved and trusted as our website.
Starting from June 2023, click data for WeChat posts is automatically adjusted to market standards
Key Benefits
Reach a new Audience
You might reach a new audience that isn't following your own account yet
Your own content The entire WeChat post is yours, send out any content you like
WeChat Conversion Bring new subscribers to your own WeChat subscription account
Link to WeChat Stores Link directly to your WeChat stores and sales channels
Regular
Premium
WeChat Second Post
Send out your own content to all our WeChat platform subscribers
Content Ad
Your article displayed for at least one week on our homepage (From Our Partners)
2 Weeks Big Box
Our budget-friendly banner for long-term advertising. Build and maintain brand awareness in the Shanghai community.
WeChat Top Post
Our editors will help your team to create an interesting and share-worthy story that will get sent out as the first post to all our subscribers
Content Ad
Your article displayed for at least one week on our homepage (From Our Partners)
1 Week Top-Banner Value: 6,000/week
Get more traffic to your content with banner ads on our website and app
User Reach *
~ 25k~ 80k
Clicks **
~ 1-4k~ 8-18k
Price
8,00015,000
WeChat Second Post
WeChat Top Post
Content Ad
Top-Banner
Big Box Advertisement
Terms & Notes
* User Reach is an estimate of the number of unique users that should see your ad. The number as calculated as 1) current active WeChat account subscribers (WeChat Second Post) PLUS Website&App Homepage visitors one week (Content Ad) PLUS average Top-Banner unique views (1 Week Top-Banner).
** Clicks is the number of unique visitors that will click on your ad, or open the WeChat post. Especially for the WeChat post the number of views depends drastically on the attractiveness of the content and how clear your message is being communicated.