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Xintiandi Style,
1/F, 245 Madang Lu,
near Zizhong Lu

Huangpu District

马当路245号1楼,
近自忠路

Inside: Xintiandi Style
6302 9889
5 mins walk from  Xintiandi
Daily, 10am-10pm
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Editor’s Description

Last updated: Mar 2, 2020
Alter, short for "alternative," aims to bring high-end brands that are typically overlooked in the Chinese luxury market. Instead of Chanel or Fendi, the shop carries the likes of Robert Rodriguez, Helmut Lang, House of Harlow, Superfine and Victoria Beckham. Carrying on this value of the unconventional, Alter has a fantastically distinctive design and store layout too.
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