At a press conference at the WET BAR (we seriously need the capitals?) in the W Hotel, festival organizers released their first batch of headliners for the forthcoming inaugural Ultra Festival Shanghai EDM bonanza, schedule to take place on September 9 and September 10 in Expo Park. The Miami-originating electronic music event dates back some 19 years and has grown to be one of the world largest. The most recent edition of Ultra, in 2016, saw 165,000 people to the festival. (Like 1/3 of an Iron Maiden show but whatevs).
This is the first China entry for the brand, which is locked in immediate competition with Budweiser Storm, China's resident spaceships-plus-EDM DJs annual festival event, also slated to be returning in Q3. Ultra had a big carved 'ULTRA FESTIVAL' ice block that a bunch of VIPs poured champagne on, and Nicky Romero Skyped in on a big screen so you know they came to throw down. The full Phase 1 line-up announcement is as follows: Carl Cox, The Chainsmokers, Curtis, Moti, Nic Fanciulli, Sasha / John Digweed. They hyped that further performer announcements MIGHT include Armin Van Buuren, Dave Van Buuren, ZEDD, and / or Martin Garrixx, among others. Tickets will be available on SmartTicket when they are released.
