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Great Reads: Great Leap Brewery Rips AB InBev's Boxing Cat Purchase

By Mar 7, 2017 Nightlife

TELL EVERYONE

The great China beer wars have begun, my friends. Lines have been drawn. Maybe one day we'll all remember where we were when the bombs fell? When the pints shattered; when the hops just got too damned hoppy. Linked through is the personal / professional blog of Carl Setzer, co-owner of Beijing's formidable Great Leap Brewing, one of the integral components, if not THE integral component, of whatever it is we call China Craft Beer. In his latest piece, he's going on a bit of a scree on the recent purchase of Boxing Cat by The Man Ab InBev.

Here's just a choice cut: "I’ll still drink Boxing Cat out of nostalgia and support for my friends. For the time being it’s still going to be good beer, but the chances that it will remain good beer after being “transitioned” by the same brewing geniuses that brought us Bud Lime is unlikely. And when ABI fucks it up, and they will fuck it up, I’ll be the first one to toast a glass to the memory of one of the best pints China has ever known." BUD LIME. Oh, man. That's hoppy. That's super hoppy. Read the entirety of his thoughts here.

TELL EVERYONE

6 comments.

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  • 2 years ago markmichaels710

    Anyone know where I can get a Reeb?

  • 2 years ago Donnie who loved bowling Unverified User

    Hold a glass in the mirror that says beer and there's your REEB

  • 2 years ago the other alex

    Mind you don't get red rum instead.

  • 2 years ago Unverified User

    I don't think the Red Rum is a shining example unless RED RUM is actually printed on the glass.

  • 2 years ago quantum.cooney

    I wonder if this is the same thing as when an indie band signs with a label that still lets it retain complete creative control (as is what generally happens nowadays with the whole fragmentation of the industry thing), but indie music purists get all pissed off anyway because something about having more distribution channels seems "impure."

    Bud Lime is gross, sure, but Boxing Cat is not by far the only craft brewery that AB InBev owns (recent imports Goose Island being one more famous ones that even Shanghai folks will know). If anything, this mostly just means that finally someone in the States might get to try a Boxing Cat bottled.

  • 2 years ago thomasstevens Unverified User

    Is it just me or does Carl Setzer seem a bit too sensitive to this whole thing? I think the boxing cat team should be proud of this and naysayers are too obsessed with telling others what 'craft' beer is. good beer is good beer.

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